Campaign Management
Sparx is a contextual interactive marketing and relations management campaign service that delivers personalized messaging for targeted roamers at the desired time.
Introduction
Personalized Customized Campaigns
Key Benefits

Sparx Contextual Analysis
The system maintains the users’ various attributes including static attributes (Roaming offers, Age, Gender, Handset Type etc.) and Dynamic attributes (Usage attributes, Locations, Historical data etc.).

Flexible
Versatile solution provides operators with various implementation options (on-premise, Virtual, NFV and Cloud) including the possibility of adding additional modules in the future.

Insights
Sparx Insights provides both real-time dashboards and off-line reports, providing users with meaningful data and advanced monitoring capabilities.

Mega Events
Online interface with user-managed agreement module, report generation, reconciliation analysis and dispute management.
Provides users with total visibility of transactions and settlement activities.

Network Agnostic
Supports all outbound and inbound campaigns in a multi-network environment (including LTE).

Market Proven Solution
More than 100 successful deployments including 15+ Tier 1 operators
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Steering of Roaming
Optimize roaming costs with optimal steering of outbound roaming subscribers to preferred networks.

GLR
Helps operators to increase revenues from visitors on their network and reduce associated costs.

Virtual Home Environment
Enables roaming subscribers to complete calls and ensure that they benefit from the best user experience.